CNNMoney.com
Companies Economy International Corrections Pre-market trading After-hours trading Winners/losers/actives Bonds Currencies Commodities Money Magazine Retirement Mutual Funds Taxes Ask the Expert Money 101 Autos Loan Center Best Places to Live Calculators Mortgage Rates Personal tech Big Tech blog Techland blog Sectors and stocks Fortune 500 techs Tech Talk 100 best places to launch Ultimate resource guide Small biz makeovers FSB 100 Ask & Answer Fortune 500 Technology Investing Management Rankings Main Create portfolio Edit portfolio Create Alerts Edit Alerts
What's the Future for GM?
By ALEX TAYLOR III

(FORTUNE Magazine) – To scuttle an alliance with Renault Nissan, GM's CEO Rick Wagoner persuaded his board of directors that he had a better plan. But he hasn't convinced Kirk Kerkorian, owner of 9.9% of GM's stock, who yanked his representative Jerry York from the board so that he could agitate from the outside.

1 What's GM doing to stave off bankruptcy? Wagoner has announced the closing of 12 plants, pushed 34,400 hourly workers off the payroll, slashed headcounts and benefits for salaried employees, and gotten a handle on pension and health-care costs. Wall Street responded by bumping the stock up about 50% in the past six months. But Wagoner still needs to fix GM's revenue problem.

2 What's that? GM has a tough time mar-keting cars people will buy without a bribe. Incentive spending in September was $700 per car less than a year ago, but market share fell 1.2%. To keep unsold cars from piling up, GM was forced to cut production by 20,000 units in the fourth quarter.

3 That sounds bad. It gets worse. GM is way too dependent on fuel-thirsty SUVs and pickups, which consumers are shunning in favor of lighter, more nimble crossover vehicles--a product segment pioneered by the Japanese.

4 So what's on Wagoner's to-do list? Close the sale of GMAC's 51% to Cerberus Capital Management. Get the parts-maker Delphi out of bankruptcy. And get ready for a proxy fight if Kerkorian comes after his allies on the board.

© 2008 Cable News Network. A Time Warner Company. All Rights Reserved. Terms under which this service is provided to you. Privacy Policy
Copyright © 2008 BigCharts.com Inc. All rights reserved. Please see our Terms of Use.
MarketWatch, the MarketWatch logo, and BigCharts are registered trademarks of MarketWatch, Inc.
Intraday data delayed 15 minutes for Nasdaq, and 20 minutes for other exchanges. All Times are ET.
Intraday data provided by Interactive Data Real-Time Services and subject to the Terms of Use.
Historical, current end-of-day data, and splits data provided by Interactive Data Pricing and Reference Data.
Fundamental data provided by Hemscott.
SEC Filings data provided by Edgar Online Inc..
Earnings data provided by FactSet CallStreet, LLC.