1 of 50
BACKNEXT
Apple
Apple
Financials: Latest Results
MOST ADMIRED
Top 50 rank: 1
Rank in Computers: 2 (Previous rank: 2*)
Overall score: 7.07
Why it's admired
It's been a rocky year for Apple: CEO Steve Jobs' health made headlines, and critics said Cupertino wasn't being open enough about it. But customers remained loyal to the brand that made white ear buds cool. As much of the computer industry struggled, Apple shipped 22.7 million iPods during its first quarter (up 3 percent from last year), 2.5 million Macs (up 9 percent), and 4.4 million iPhones. No wonder Apple tops our Most Admired list for the second year in a row. --Alyssa Abkowitz

Address: 1 Infinite Loop
Cupertino, CA 95014
Phone: 408-996-1010
Website: www.apple.com
Nine key attributes of reputation Industry rank
Innovation 1
People management 1
Use of corporate assets 3
Social responsibility 5
Quality of management 3
Financial soundness 2
Long-term investment 3
Quality of products/services 1
Global competitiveness 5
From the March 16, 2009 issue
*Designated as an international industry. Prior year’s ranks, unless otherwise noted, are ranks in the World’s Most Admired Companies listing.
Top 50 Headquarters
MAPS
Show: Top 50 | All Most Admired: The Americas | Europe | Asia/Australia
...What Readers Say
They speak out on the Most Admired...
 
 
 
Find companies you most admire
 Innovation  Quality of management
 People management  Financial soundness
 Use of corporate assets  Long-term investment
 Social responsibility  Product/services quality
 Global competitiveness  




Video
  • NEXT
    'Most Admired' banks
    Despite the clouds surrounding the industry, three banks made it to the top 50 of Fortune’s Most Admired Companies list. Watch
  • NEXT
    BACK
    HP stays lean and mean
    CEO Mark Hurd has transformed HP, No. 30 on Fortune’s Most Admired list, from industry doormat into the largest of the tech titans. Watch
  • BACK
    Least admired companies
    Fortune's Stanley Bing looks at qualities, like repeated layoffs, that could land a company on this, um, prestigious list. Watch
This year Fortune has revamped the Most Admired Survey by combining the former America's Most Admired Company (AMAC) survey and the former World's Most Admired Company (WMAC) survey into one... More
Current Issue
  • Give the gift of Fortune
  • Get the Fortune app
  • Subscribe

Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer. Morningstar: © 2018 Morningstar, Inc. All Rights Reserved. Factset: FactSet Research Systems Inc. 2018. All rights reserved. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2018 and/or its affiliates.