Focus on profit
Display-screen manufacturer eMagin struggles to turn a profit.
(FSB Magazine) -- WHEN FSB PROFILED EMAGIN ONE YEAR AGO, the display-screen manufacturer stood at a crossroads ("Eyes Wide Open," September 2005). The firm had struggled financially, but hoped that its new Z800 visor would help it finally turn a profit. One year later, the situation isn't much brighter. Although CEO Gary Jones points out that the visor won a design award at the Consumer Electronics Show and is selling well through online retailers such as Amazon.com, the company lost $5.2 million in its latest quarter, and the stock (Amex: EMA) is trading at around 20 cents, 45 cents less than a year ago. Jones emphasizes that his company just signed contracts with several large defense contractors that will bring in roughly $60 million in revenues over the next five years. "It's been frustrating, but we keep pushing forward," says Jones. "On the other side of this valley, there is enormous potential."To write a note to the editor about this article, click here.