Microsoft's looking for a Google fighter
Some companies compete by assigning people to make better products. Microsoft, on the other hand, competes by hiring people to obsess over its rivals. Since April, Microsoft has been looking -- apparently without success -- for a "Google Compete Lead" in China. A "lead," in Microsoft parlance, is a middle-management position which usually has a couple of program managers reporting to it, so the job is hardly high-profile. But the very idea that Microsoft is trying to hire a specific person to manage its anti-Google efforts in China, a key market, speaks volumes about why it's failing. If Google is such a threat to Microsoft, shouldn't everyone at the company be working to compete with Google?
Posted by Owen Thomas 7:17 PM 2 Comments | Add a Comment
Microsoft needs to start "innovating" instead of trying to imitate other companies. Increasingly Microsoft is looking like a "horse and buggy business" in this age of rapid change and anticipating what consumers want.
Hey if Microsoft buys Yahoo, it will be able to compete with Google. So why is it not buying it. It should be cheap now with the share price so low. Let see some action from big Microsoft.
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