So why isn't it a must-have? The problem is that rearview cameras are often packaged with other options that aren't nearly as useful. On the Infiniti M35, for example, a backup cam is part of the $2,950 "Technology Package," which includes in-dash navigation and an upgraded stereo. It's one thing to package some sybaritic luxuries together (if you want massaging seats and a backseat refrigerator, that's your business), but automakers shouldn't play cute with something that actually contributes to pedestrian safety.
The Verdict: It's a genuine advance, but just try finding it a la carte. Unless you really like the other options included in the package, spend a little extra time looking behind you when you back up.