Thanks to an increased concentration of web applications and online services that personalize and store users' information, structured query language (SQL) database administrators (DBAs) are in demand. They can command $100,000 and up in major cities like New York , and between $75,000 and $85,000 in smaller ones such as Des Moines.
And as in 2006, developers who are expert users of Java or Microsoft's software programming language .NET are still in demand and can command even higher pay now, on par with the salaries of SQL database administrators.