In 2003, Ford sold 312,000 Explorer SUVs. It's been a downhill ride since then. Even a 2006 redesign that gave this truck-based SUV a greatly improved ride and handling wasn't enough to boost sales.
In 2007, Ford sold just 104,300 Explorers, a drop of about 25,000, according to Power Information Networks, which tracks the auto market.
Meanwhile, mid-size truck-based utility vehicles like the Explorer have gone from 9.2% of the passenger vehicle market to a projected 5.2% this year, according to data from PIN.
The Explorer isn't going away, but the next version will probably be a car-based crossover, not a truck-based vehicle.
NEXT: Chevrolet Trailblazer