1963 Buick Riviera
1963 Buick Riviera
The first of the so-called personal luxury cars, the Riviera was GM's attempt to compete with Ford's Thunderbird. Although the details were slightly overdone, the forward thrust of the body, the aggressive stance, and the sporty roof were all well executed. With bucket seats and a big V-8 engine, the coupe managed to combine performance and comfort. The Riviera name lived on until 1999, but its first years were its peak.


Last updated July 06 2011: 11:28 AM ET
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