34. Kate Swann
CEO, W.H. Smith
2005 rank: 20
When Swann took over nearly three years ago, many never expected her to revive the 200-year-old money-losing book and newspaper retailer. But Swann, 41, is showing her skills as a turnaround artist. Last year profits were $156 million on revenue of $4.5 billion. In August the company announced a de-merger of its wholesale news division, which will leave Swann running a business two-thirds its former size.
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