As one of the preeminent architects of the 20th century, Michael Graves didn't become a household name until Target execs, impressed by his scaffolding for the Washington Monument renovation in 1998, approached him to do housewares. His whimsical collection of teapots, dish drainers, and toilet brushes would be the first in a long line of cheap chic.
"I had no idea it would have the kind of influence it has had," says Graves. "Looking now at other products by other people at other places, I'm constantly surprised how the line has translated back into the design community. It's very gratifying."
NEXT: Isaac Mizrahi for Target