8 of 20
BACKNEXT
VW Bug
VW Bug
Volkswagen America's Super Bowl ad takes a literal angle on their signature VW Beetle.

The commercial will feature a computer-generated beetle, dashing along the forest floor and narrowly missing a centipede.

The company is rolling out an updated version of the VW New Beetle this year. "We're not revealing the car [in the ad], we're only revealing the silhouette," said Tim Ellis, vice president of marketing for VW America.



NEXT: Kardashian Shape-ups
Last updated February 04 2011: 9:27 AM ET
More Galleries
Five things to know about Putin's Russia An economic crisis, Western sanctions and a comeback currency: What's going on in Russia? More
9 up-and-coming collectible cars They're relatively cheap now but these models have already caught collectors' eyes and are expected to increase in value in years to come More
How I got into an Ivy League school These twelve high school students share what it took to get accepted into Ivy League schools. More

Special Offer