6. The right markets
6. The right markets
As the Economist put it, "It's quite simple really -- Germany makes things which people in countries with growing economies want to buy." Like the U.S. and China. In May, Audi sales rocketed up 44.2% in China while BMW leapt ahead 31.5%, and both companies are growing faster than the overall market in the U.S. Try to name any other brands that are so well positioned in both places, and you start and stop with Buick.


By Alex Taylor III, senior editor-at-large @FortuneMagazine - Last updated June 20 2012: 9:01 AM ET
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