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Hot startups spotted at SXSW

Find the best new music videos
Find the best new music videos

Startup: Rockify
The details: Based in Austin, founded in August 2011

Their story: Entrepreneur Joel Korpi wants to bring back old-school MTV, the channel that featured actual music videos instead of reality television shows. Korpi's Rockify.tv, still in private beta, aims to be a video Pandora, helping smartphone and tablet users discover content.

The secret sauce: Rockify plans to tap your social graph to figure out what type of music you're likely to like.


By Stacy Cowley & Laurie Segall @CNNMoneyTech - Last updated March 22 2012: 12:56 PM ET
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