GM's plan to outmaneuver Toyota

How General Motors will use its eight U.S. brands to to attack and outflank competitors and take back market share.

Job: Take on Lexus
Buick Enclave
Buick
Job: Take on Lexus
While Cadillac goes after BMW and Mercedes-Benz buyers looking for performance and style, Buick is going after Lexus buyers looking for a nice, quiet, reliable luxury car.

That might seem like a suicide mission, but Buick could be closer than you think.

First, after years of steady improvement, Buick tied Lexus in this year's J.D. Power and Associates' 2007 Vehicle Dependability Survey. The survey was based on cars sold three years ago and, since GM products have been getting better initial quality scores since then, there's no reason to think Buick can't reach its ultimate goal of squarely beating Lexus reliability.

Second, there's the Buick Enclave SUV. With each successive product introduction, Buick cars and SUVs have been getting closer to offering a no-compromise alternative to Japanese luxury. A few years ago, when GM executives said you could put a Lexus badge on the Buick LaCrosse and you'd never know the difference, that was a stretch.

Of course, you can't put a Lexus badge on the Enclave and get away with it either. But that's just because the Enclave is so clearly a Buick with dramatic lines and chrome vents on the hood. In comfort, quietness, ride and handling it leaves nothing to Lexus. And, as always, it offers more room for the money.

For Buick to be a true Lexus fighter, future Buick products will have to meet the standard set by the Enclave.

From now on, GM's design team in China will get a bigger role in the look of Buick vehicles. Buick is huge in China. In the second quarter of this year, while GM sold almost 53,000 Buicks in the U.S., it sold almost 75,000 there.

While Buick will be rounding out its line-up, it will remain mostly front-wheel-drive. Even in its new "Super" line of cars, the emphasis is on comfort rather than performance, and it's going to remain that way.

Last updated December 31 2007: 7:45 AM ET

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Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer. Morningstar: © 2018 Morningstar, Inc. All Rights Reserved. Factset: FactSet Research Systems Inc. 2018. All rights reserved. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2018 and/or its affiliates.