Autos: 2008 winners and losers

In many ways, the Camry's run is even more impressive than that of the F-series. Buyers have plenty of mid-size cars to choose from, including the Honda Accord, Ford Fusion and Chevrolet Malibu. But the Camry has become the default, idiot-proof choice among American car buyers. Those who don't know the first thing about cars know that, at the very least, they're getting a good, dependable vehicle in the Camry.

That's what every one of its competitors is up against. You don't just have to make a better car, you have to get thousands of skeptical Americans to believe you and put their hard-earned cash on the line. At best, it's going to take a long time for anyone to knock the Camry off this perch.

NEXT: Best-selling brand: Toyota