8 of 8
Bill Campbell
Bill Campbell
Chairman and former CEO, Intuit

I've never seen him not intense. I've known him since 1983. I started at Apple then as the vice president of marketing, and now I sit on its board.

There hasn't been a day in Steve's life that he doesn't get up, think about the company he works for, or what he's going to do next. These are things that drive him. He is a wonderful husband and a wonderful father, but his life is all about doing this kind of thing.

He wants to create something that has value, that has a legacy. "Legacy" is my word. I'm not sure he ever thinks about legacy. He's just driven like that.

The biggest thing for me was to watch him hire. He's a terrific interviewer. He understands what he wants, and he knows how to get great people. And if you take a look at his management team after 12 years, some are still there, some are gone, but in every [position, you'll find] a high-quality person.

When you watched how the company performed without him, I think the durability of what he created was pretty evident. Who knows what it would look like if he had stayed away longer? As close as I am, I don't even know. But I know that him coming back puts real excitement into the product development process.

-- Interview by A.L.

More galleries
Last updated November 06 2009: 12:11 PM ET
Email | Print | Share  |  RSS
google my aol my msn my yahoo! netvibes
Paste this link into your favorite RSS desktop reader
See all CNNMoney.com RSS FEEDS (close)
Why Steve Jobs? He revived Apple and remade entire industries, defying the worst economic conditions since the Great Depression -- and his own serious health problems. More
Timeline: Steve Jobs' greatest hits See his early struggles and recent victories, and how investing in Apple stock has paid off. More
Celebrities' favorite iPhone apps Stars from Rachael Ray to Neil Patrick Harris reveal the apps they love to use. More

Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer. Morningstar: © 2018 Morningstar, Inc. All Rights Reserved. Factset: FactSet Research Systems Inc. 2018. All rights reserved. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2018 and/or its affiliates.