Cashing in on Palin-mania

Businesses are milking Sarah Palin fever. Even when the connection is strictly by chance, products that evoke the Republican vice-presidential candidate are getting some serious attention.

1 of 5
Wigs - for pooch and for you
Wigs - for pooch and for you
Expect to see Palin look-alikes galore this Halloween. Wiggles Dog Wigs earlier this month started selling Palin-style wigs for canines after a customer request. So far owner Ruth Regina says she's sold about 150 of the wigs, which start at $39 - making it a top seller. Meanwhile, owner of Miami Beach-based, Joseph Aronesty, said strong sales of $25 "Sarah Palin style wigs" indicate she'll be the hit character of the season. Four wigs that Aronesty re-branded after the Alaskan governor now make up about 25% of his weekly sales, and customers are buying approximately 10 times as many of those pieces as they did before Palin hit the national scene. And depending on the outcome of the election, the now instantly recognizable coif won't disappear after Oct. 31. "If they win, we have four years of Sarah Palin wigs," he said.
NEXT: The McPalin sandwich
Last updated October 22 2008: 7:41 AM ET
Your money: McCain vs. Obama See where the presidential candidates stand on the major economic issues. More
McCain's best hopeMany time-tested tactics have failed John McCain. Now he's hoping a blunt Ohioan can help him close the gap. More
Obama's October surprise Ahead of the last presidential debate, voters in battleground New Hampshire are focused on the stalling economy. More
Market indexes are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer LIBOR Warning: Neither BBA Enterprises Limited, nor the BBA LIBOR Contributor Banks, nor Reuters, can be held liable for any irregularity or inaccuracy of BBA LIBOR. Disclaimer. Morningstar: © 2014 Morningstar, Inc. All Rights Reserved. Disclaimer The Dow Jones IndexesSM are proprietary to and distributed by Dow Jones & Company, Inc. and have been licensed for use. All content of the Dow Jones IndexesSM © 2014 is proprietary to Dow Jones & Company, Inc. Chicago Mercantile Association. The market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. FactSet Research Systems Inc. 2014. All rights reserved. Most stock quote data provided by BATS.