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1. Lexus trumps Lincoln
1. Lexus trumps Lincoln
Still in the early stages of a three-year rebuilding process, Lincoln has sold only 34,418 cars and trucks this year. Lexus is reloading too, but from a much higher base: 88,110 have moved off dealers' lots since the beginning of the year. Lincoln plans to introduce seven new or redesigned models in the next two years, but Lexus has 10 coming, including its best-selling ES 350.

By Alex Taylor III, senior editor-at-large @FortuneMagazine - Last updated June 27 2012: 12:24 PM ET
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