Super Bowl Ad Time

See which sectors got the most commercial time and when their ads ran during the big game.

91 commercials 55 min 7 sec

1st qtr

Ford

30 sec

Ford

52 sec

Gameplay

10 min 50 sec

Bud Light

30 sec

Maserati

1 min 30 sec

Gameplay

2 min 3 sec

Doritos

30 sec

Chevrolet

1 min

Gameplay

4 min 5 sec

Need For Speed

30 sec

TurboTax

1 min

The Strain (TV series)

15 sec

Gameplay

9 min 37 sec

Bud Light

1 min

Beats by Dr. Dre

1 min

Gameplay

1 min 48 sec

U2/(Red)

1 min

Hyundai

30 sec

Gameplay

3 min 17 sec

Cheerios

30 sec

Squarespace

30 sec

RadioShack

30 sec

Gameplay

1 min 58 sec

2nd qtr

Chevrolet

1 min

GoDaddy

30 sec

Brooklyn Nine-Nine

20 sec

Cosmos (TV series)

10 sec

Honda

30 sec

Gameplay

5 min 14 sec

Bud Light

30 sec

T-Mobile

30 sec

WeatherTech

30 sec

Transformers

30 sec

Gameplay

13 min 53 sec

Volkswagen

1 min

Wonderful Pistachios

15 sec

H&M

30 sec

Wonderful Pistachios

15 sec

Gameplay

1 min 43 sec

Spider-Man 2

30 sec

CarMax

30 sec

Geico

15 sec

M&M'S

45 sec

Gameplay

2 min 55 sec

Coca-Cola

1 min

Sonos

1 min

24 (TV series)

10 sec

Gameplay

3 min 49 sec

Toyota

1 min

Subway

30 sec

Gameplay

2 min 15 sec

Halftime

FOX Sports 1

30 sec

CURE Auto Insurance

15 sec

Vikings

30 sec

Bud Light

30 sec

Verizon Fios

30 sec

CURE Auto Insurance

15 sec

Gameplay

2 min 25 sec

Jeep

1 min

Comedians In Cars

1 min 30 sec

Gameplay

1 min 5 sec

Brooklyn Nine-Nine

10 sec

The Following (TV series)

30 sec

Cosmos (TV series)

20 sec

Halftime

14 min 6 sec

New Girl (TV series)

15 sec

FOX Promo

40 sec

Dunkin' Donuts (coffee)

15 sec

GoPro

30 sec

Alex and Ani

30 sec

Mazda

30 sec

Dunkin' Donuts (donuts)

15 sec

3rd qtr

Gameplay

1 min 30 sec

NFL Network

20 sec

Brooklyn Nine-Nine

15 sec

Scientology

30 sec

Gameplay

10 min 8 sec

Audi

1 min

Intuit QuickBooks

30 sec

T-Mobile

30 sec

Fox Promo

15 sec

Gameplay

4 min 8 sec

Axe

30 sec

Chobani

1 min

Gameplay

5 min 43 sec

Kia

1 min

Sprint

30 sec

Heinz

30 sec

Gameplay

2 min 20 sec

Honda

1 min

Budweiser

1 min

Gameplay

5 min 24 sec

Chrysler

2 min

Gameplay

6 min 50 sec

4th qtr

NFL

1 min

Toyota

30 sec

Time Warner Cable

1 min

Gameplay

3 min 49 sec

Coca-Cola

1 min

Butterfinger

30 sec

FOX Sports 1

15 sec

Gameplay

3 min 22 sec

Microsoft

1 min

Hyundai

30 sec

Gameplay

2 min 45 sec

Jaguar

1 min

Dannon

30 sec

NFL.com

10 sec

Brooklyn Nine-Nine

5 sec

Gameplay

5 min

T-Mobile

30 sec

sodastream

30 sec

24 (TV series)

45 sec

New Girl (TV series)

5 sec

Gameplay

13 min 35 sec

Budweiser

1 min

Go-Daddy

30 sec

Doritos

30 sec

American Idol

15 sec

Gameplay

2 min 37 sec

Source: CNNMoney Interactive: Dominic Aratari, Rob Hanley, Tal Yellin / CNNMoney
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