10 sages read the future of print
What becomes of the printed word? What's the fate of companies that produce periodicals and books? Here's what 10 media and tech luminaries think.
Anything remotely resembling news media is going to continue to migrate online until very little or none of it is produced on dead trees.
But what remains to be figured out is how it's paid for, and whether this whole system of enormous magazine and newspaper staffs can be reconfigured to be sustainable in this new age. I think we'll see content that's a deeper, better hybrid of audio, video, and print emerge, and that will become the default expectation of people.
Take the recent story about NBC's late-night talk show hosts: I want to read a complete story about the decisions, the facts and figures, and the background on the controversy, but I also, at the appropriate moment when I'm reading, want to press the button and see Jay Leno making fun of himself or David Letterman making fun of Jay Leno.
NEXT: Katharine Weymouth