Our Terms of Service and Privacy Policy have changed.

By continuing to use this site, you are agreeing to the new Privacy Policy and Terms of Service.

Zynga expands social gaming empire with CityVille

cityville.top.jpgPlayers will get to be urban planners in Zynga's new CityVille game. By Julianne Pepitone, staff writer

SAN FRANCISCO (CNNMoney.com) -- Social gaming giant Zynga, the developer of FarmVille, is readying a fresh hit for its addicts: CityVille.

CityVille -- which Zynga calls its "most social game" so far -- is the company's first global launch, with versions coming out simultaneously in English, French, Italian, German and Spanish. A beta version will be available in the next few weeks, Zynga announced late Wednesday.

To play CityVille, gamers set up restaurants and businesses, export goods via trains and boats, build schools and clear land for city expansion. It's a scenario that will feel familiar to fans of SimCity, the "build your own metropolis" game that debuted in 1989 and launched a string of bestselling sequels.

CityVille's "more social" layer lies in cross-city communication: Players can interact with their friends' cities by franchising businesses, sending over goods and establishing trade relationships. CityVille's graphics are also sharper than those in Zynga's past games, including the first 3-D buildings and characters in a Zynga game.

Zynga has an audience of more than 225 million users playing its games each month through its Facebook, MySpace, iPad and iPhone applications. The company is one of Silicon Valley's hottest startups, drawing intense interest from investors.

Zynga creator Mark Pincus spoke briefly on Tuesday at the Web 2.0 Summit in San Francisco. In a vague talk that lasted less than 10 minutes, Pincus said he wants to "dog activate" the Web -- that is, make Zynga's canine logo as ubiquitous as the Facebook icon. If a Zynga logo pops up, users will know their friends are logged on and playing one of the company's games.

Pincus said he wants to roll out that feature within the year.

-- CNNMoney.com video producer Mason Cohn contributed to this report. To top of page

Index Last Change % Change
Dow 17,813.39 1.20 0.01%
Nasdaq 5,116.14 13.34 0.26%
S&P 500 2,088.87 -0.27 -0.01%
Treasuries 2.23 -0.01 -0.49%
Data as of 6:46pm ET
Company Price Change % Change
Pfizer Inc 32.87 0.90 2.82%
HP Inc 12.64 -2.00 -13.66%
General Electric Co 30.36 -0.30 -0.98%
Bank of America Corp... 17.44 -0.03 -0.17%
Freeport-McMoRan Inc... 8.10 -0.20 -2.41%
Data as of Nov 25


Looks like the Magic Kingdom is lacking some sparkle. Disney's cable channels have lost millions of subscribers in recent years. More

Brazilian police arrested a prominent senator and billionaire CEO for interfering in the investigation of Petrobras, which has pushed Brazil into recession. More

Watsi crowdfunds donations to cover healthcare costs of those in need. And it's seeing a surprising trend: micro-donations via the popular Chinese social networking app, WeChat. More

Some of the coolest toys this year are from small businesses. Here are 10 hot toys that just might be a smash hit this holiday season. More

Facebook just increased the amount of paid time off new dads working at its international offices can take. More