Our Terms of Service and Privacy Policy have changed.

By continuing to use this site, you are agreeing to the new Privacy Policy and Terms of Service.

Zynga snaps up social browser Flock

Laurie Segall, staff reporter


NEW YORK (CNNMoney) -- Social gaming giant Zynga has acquired Flock, an early pioneer in creating a social Web browser.

"With over a quarter of a billion users, Zynga has captured the imagination of the world," Flock CEO Shawn Hardin wrote in a blog post announcing the deal. "We're thrilled to be going to a platform that shares our passion for combining great user experience and technology."

Financial terms of the deal were not disclosed.

Launched in 2005, Flock raised around $30 million in funding, but it struggled to gain visibility. It has a cult user base of 10 million, but was upstaged earlier this year by the splashy launch of rival RockMelt, which shares essentially the same vision for a social browser.

Flock integrates services like YouTube, Digg, Facebook, and Twitter into the browser, along with baked-in tools for editing blogs and uploading photos.

The real catalyst for the deal may be Flock's talent, not its product. As the startup scene continues to explode, companies are hungry for skilled engineers, designers and entrepreneurs. Google and Facebook reguarly buy fledgling companies because they want the employees behind them.

Flock is based in Menlo Park, Calif., not far from Zynga's San Francisco headquarters.

"Our team will help Zynga in achieving their goal of building the most fun, social games available to anyone, anytime -- on any platform," Hardin wrote.  To top of page

Search for Jobs

Index Last Change % Change
Dow 19,827.25 94.85 0.48%
Nasdaq 5,555.33 15.25 0.28%
S&P 500 2,271.31 7.62 0.34%
Treasuries 2.47 0.01 0.33%
Data as of 1:57pm ET
Company Price Change % Change
Bank of America Corp... 22.64 0.11 0.49%
General Electric Co 30.53 -0.68 -2.18%
Bristol-Myers Squibb... 49.23 -6.26 -11.28%
CSX Corp 44.33 -1.18 -2.59%
Chesapeake Energy Co... 6.69 0.07 1.06%
Data as of Jan 20
Sponsors

Sections

Shares of several uranium miners are soaring this year on hopes that Donald Trump will commit more investments to nuclear power. But investors need to get careful. The stocks are as volatile as radioactive elements. More

President Trump promised to 'buy American and hire American.' He says his policies will create 25 million new jobs, the most of any U.S. president in history. CNNMoney lays out just how hard that will be. More

Senators Chuck Grassley and Dick Durbin plan to reintroduce their bill for revamping the popular H-1B visa program. More

If you're smart about when you first claim Social Security, you can increase your benefits and reap the rewards for the rest of your life. More