Borders is planning a fire sale!

borders_store_closing.gi.top.jpgBorder is liquidating stock at the 200 stores that are getting axed. By Aaron Smith, staff writer


NEW YORK (CNNMoney) -- Borders is planning liquidation sales in the 200 stores it is shutting down as part of its Chapter 11 bankruptcy filing.

"There will be opportunities for liquidation-type sales," said Borders spokesman Donald Cutler on Thursday. "Specifications about them will be revealed in the coming days and weeks."

Borders, the second-largest book retailer behind Barnes & Noble (BKS, Fortune 500), announced on Wednesday that it had filed for bankruptcy and was closing down nearly one-third of its 659 stores. The closures are expected to be completed in April.

"It's quite possible that some, if not all of the stores on the list of 200, might have a sale this weekend," said Michael Norris, senior analyst with Simba Information, a provider of research and advice to publishers.

Norris has seen this type of thing before. In Stamford, Conn., a Borders-owned Waldenbooks held a fire sale before closing its doors. So he plans to visit his local Borders in Milford, Conn., this weekend and see if there are sales.

Borders does have other options for dealing with its inventory, including returning books to their publishers. "Depending on the arrangements with the publisher, they might be able to put the books back to the publishers, said Craig Johnson, president of Customer Growth Partners. "Or the publishers might say they don't want these books."

Johnson said this is the type of arrangement that gets hashed out in bankruptcy court.

The Chapter 11 filing lists 30 publishers as creditors to Borders. Penguin Putnam holds the largest claim, at $41 million, followed by Hachette Book Group, at $37 million, and Simon & Schuster, with $34 million.

"Penguin hopes that Borders will emerge from this process as a smaller but strong book retailer, and will work closely with Borders management to support this transition," said Penguin spokesman David Zimmer.

But the publishers and Borders would not discuss their business relationship with CNNMoney.

Bestsellers and other books that are too valuable to be discounted might be moved to other stores.

"They could go on fire sale, but more realistically they will go to the other 400 stores that will still be running," said Johnson.

Borders might even choose to unload heavily discounted books by moving them from successful stores and dumping them in stores that are going to be shuttered.

"One of the great ways to get rid of obsolete inventory is to move it into one of the stores that's slated for closure," said Marshal Cohen, chief retail analyst with NPD Group. "The book business is very good at moving inventory."

Book retailers have tried to evolve by incorporating e-books, with mixed success.

But Greg Segall, managing partner with Versa Capital Management, which invests in bankruptcies including retailers, said that the real threat to brick-and-mortar book retailers is the rising prevalence of online retailers such as Amazon.

"I suspect there are people who have preference for and enjoy shopping in the stores, but obviously there are more people who do not, or Borders wouldn't be going out of business," he said.

Borders said that its gift cards will be unaffected by the bankruptcy process, as they will still be usable in the remaining stores and at Borders.com. To top of page

Frontline troops push for solar energy
The U.S. Marines are testing renewable energy technologies like solar to reduce costs and casualties associated with fossil fuels. Play
25 Best Places to find rich singles
Looking for Mr. or Ms. Moneybags? Hunt down the perfect mate in these wealthy cities, which are brimming with unattached professionals. More
Fun festivals: Twins to mustard to pirates!
You'll see double in Twinsburg, Ohio, and Ketchup lovers should beware in Middleton, WI. Here's some of the best and strangest town festivals. Play
Index Last Change % Change
Dow 17,804.80 26.65 0.15%
Nasdaq 4,765.38 16.98 0.36%
S&P 500 2,070.65 9.42 0.46%
Treasuries 2.18 -0.03 -1.27%
Data as of 6:26pm ET
Company Price Change % Change
Bank of America Corp... 17.62 0.09 0.51%
Apple Inc 111.78 -0.87 -0.77%
General Electric Co 25.62 0.48 1.91%
Intel Corp 36.37 -0.65 -1.76%
Microsoft Corp 47.66 0.14 0.29%
Data as of Dec 19

Sections

New York Magazine reporter Jessica Pressler, who has been caught up in controversy this past week, will not be moving on to a new job at Bloomberg News. More

Investors beware: These 5 global crises are likely to rattle the stock market and world economy. More

Forums in dark corners of the web sell the kinds of hacks that befell Sony. More

Unilever sued Hampton Creek over its egg-free mayonnaise spread Just Mayo. But the company behind Best Foods and Hellman's mayonnaise has now dropped the lawsuit. More

The income of the top 1% jumped significantly in 2012, far outpacing inflation. Not only did this group make a larger share of the country's income, their share of total taxes also jumped from 35% to 38%. More

Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer.

Morningstar: © 2014 Morningstar, Inc. All Rights Reserved.

Factset: FactSet Research Systems Inc. 2014. All rights reserved.

Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved.

Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2014 and/or its affiliates.