2 of 6
BACK NEXT
Broadcasting rights
Beijing 2008: Estimated $1.71 billion
Athens 2004: $1.49 billion

Broadcasting the games doesn't come cheap. Just ask NBC Universal, which forked over $893 million for exclusive U.S. broadcasting rights for this summer's games.

That's more than the $613.4 million it for broadcasting rights of the 2006 Winter Olympic Games in Turin, Italy and the $793.5 million it paid for the 2004 Summer Olympics in Athens, Greece.

Half of the total broadcasting rights fees is allocated to the IOC, while the other half goes to the local organizing committee to help offset the cost of staging the games.

NEXT: Advertising revenue
Last updated August 08 2008: 10:37 AM ET
More Galleries
7 quirky luxury products for the super rich Take a look at some of the most unusual luxury products being marketed to the top 1% in Monaco, including a rotating sunbed, hand-made wooden skis and fur coats for dogs. More
Five things to know about Putin's Russia An economic crisis, Western sanctions and a comeback currency: What's going on in Russia? More
9 up-and-coming collectible cars They're relatively cheap now but these models have already caught collectors' eyes and are expected to increase in value in years to come More

Special Offer