Accounting Customer service Hiring & human resources Legal Management Raising money Sales & marketing Selling a business Startup Technology Small & Global How We Got Started Biz Books Innovators Owner Tested Tech Edge Best Bosses Next Little Thing Startup Showdown Current Issue Archive

Indie Jackson

The state capital of Mississippi boasts down-home charm, a can-do attitude and an array of dynamic businesses.

1 of 9
BACKNEXT
The Sweet Potato empire
The Sweet Potato empire
Sweet Potato Queen Jill Conner Browne at the Mal's St. Paddy's Day Parade on March 21, 2009.
The entrepreneurial spirit permeates Jackson like the scent of magnolia blossoms.

It's showcased every March, when the city hosts the annual Mal's St. Paddy's Day Parade, which was started 27 years ago by businessman Malcolm White, co-owner of popular restaurant and music venue Hal & Mal's.

Leading the procession is one of the city's most famous - and colorful - entrepreneurs, Jill Conner Browne. Each year she and her entourage march down the street in giant red wigs, white Marionette boots and spangly green-and-pink costumes, playing the part of Sweet Potato Queens, their larger-than-life persona.

Browne has created an empire around her best-selling books, which feature the smart-mouthed advice-giving Sweet Potato Queens (the latest being American Thighs: The Sweet Potato Queens' Guide to Preserving Your Assets).

By Amy Haimerl

NEXT: Modern furniture, old-fashioned charm
LAST UPDATE: Mar 24 2009 | 12:21 PM ET
Sponsored by
More Galleries
Better digs, less money These 6 businesses took advantage of crashed real estate prices to trade up for new stores and office space. More
The no-cash economy Beer, lingerie, ad space and high-end electronics were some of the offerings business owners put up for swap at this week's Barter Business Unlimited holiday trade show. More
Black diamonds A North Carolina entrepreneur wants America to fall in love with truffles. More
Sponsors

© 2009 Cable News Network. A Time Warner Company. All Rights Reserved. Terms under which this service is provided to you. Privacy Policy
Copyright © 2009 BigCharts.com Inc. All rights reserved. Please see our Terms of Use.
MarketWatch, the MarketWatch logo, and BigCharts are registered trademarks of MarketWatch, Inc.
Intraday data provided by Interactive Data Real-Time Services and subject to the Terms of Use.
Intraday data is at least 20-minutes delayed. All times are ET.
Historical, current end-of-day data, and splits data provided by Interactive Data Pricing and Reference Data.
Fundamental data provided by Morningstar, Inc..
SEC Filings data provided by Edgar Online Inc..
Earnings data provided by FactSet CallStreet, LLC.