Toyota's truck could make a big mark

Full-sized Tundra is having some early success in the market, but domestic contenders won't be easy to push aside.

There's someone new in town
2007 Toyota Tundra CrewMax
There's someone new in town
Price: $47,000 as tested (Base regular cab 2WD truck starts at about $22,000.)

Engine and transmission: 381-hp, 5.7-liter V-8 with 6-speed manually-shiftable automatic with two-speed transfer case

Fuel economy: 14 mpg city, 18 highway, 15 combined (EPA estimates)

Toyota entered the big leagues this year, going head-to-head against full-sized Ford and GM trucks with its redesigned Toyota Tundra pick-up.

The Tundra offers a big 5.7-liter V8 engine and really massive 10,100 pound towing capacity. Those numbers are nothing to sneeze at, but they're not the biggest in the class. (Those bragging rights go to the redesigned 2007 GMC Sierra and Chevrolet Silverado.) But the Tundra has Toyota's similarly big reputation for reliability.

A truck like this isn't something people want to take a chance with. If you've got a business to run, your truck had better be ready to go every day.

Ford and GM have garnered a lot of trust among their buyers, though. And GM's powertrain warranty is longer - in terms of miles, at least - than Toyota's.

Ford and GM's loyal buyers aren't going to defect easily. But the Tundra presents a serious challenge to the top two truck sellers in America.


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Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer. Morningstar: © 2018 Morningstar, Inc. All Rights Reserved. Factset: FactSet Research Systems Inc. 2018. All rights reserved. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2018 and/or its affiliates.