Our Terms of Service and Privacy Policy have changed.

By continuing to use this site, you are agreeing to the new Privacy Policy and Terms of Service.

Groupon buys a Super Bowl ad

By Laurie Segall, staff reporter


NEW YORK (CNNMoney) -- What do you do if you're worth, like, a billion dollars? Try purchasing a Super Bowl ad. Groupon, the breakout online coupon company that recently raised $950 million in funding, just secured an ad spot for Super Bowl XLV.

According to Ad Age, spots this Sunday were selling for nearly $3 million. Groupon, which turned down a $6 billion takeover offer from Google (GOOG, Fortune 500) and is known for witty press releases and cheeky responses to speculation, will take a spot in one of the most widely viewed televised events in America.

A Groupon spokesperson would not give additional details about the price tag or time-slot of the ad.

When the Pittsburgh Steelers take on the Green Bay Packers this Sunday, the company's ad will run alongside celebrity filled spots: Justin Bieber and Ozzy Osbourne are teaming up for Best Buy (BBY, Fortune 500), while Kim Kardashian will star in a Skechers ad.

Chicago-based Groupon has been the topic of heated initial public offering speculation as it continues to expand exponentially.

With over 50 million users, the site is now available in 35 counties. The online service connects businesses and customers by offering a deal of the day to its wide base of users. To top of page

Index Last Change % Change
Dow 17,891.16 117.52 0.66%
Nasdaq 4,817.59 42.24 0.88%
S&P 500 2,081.43 16.13 0.78%
Treasuries 1.86 0.05 2.53%
Data as of 7:21am ET
Company Price Change % Change
Bank of America Corp... 14.77 0.21 1.44%
Ford Motor Co 13.62 0.06 0.44%
Apple Inc 93.64 -0.10 -0.11%
Freeport-McMoRan Inc... 13.55 -0.45 -3.21%
Frontier Communicati... 5.44 -0.12 -2.16%
Data as of May 2
Sponsors

Sections

Johnson & Johnson has suffered a second costly court defeat over claims its talcum powder caused cancer, and that may be only the beginning. More

It's getting worse for Puerto Rico. The island defaulted on $422 million in bonds related to its Government Development Bank on Monday. Congress is currently debating an aid package for the island. More

A new magnetic levitation elevator can go up and down, side to side, and right out the building to connect with the surrounding city. More

Visa says new software will allow consumers to check out with chip cards as fast as swiping a card with magnetic strip. More