Bottom Line Design Awards

Beauty is more than skin-deep. The winners of the third annual design competition presented by Business 2.0 Magazine and Frog Design are also versatile, elegant, eco-friendly, and - most important - successful.

By Bob Parks, Business 2.0 Magazine
Plays like a toy, drives like the future
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MARKETING
Plays like a toy, drives like the future
Horizon is a startup that builds industrial-grade fuel cells - and a clever way to show how they work. The six-inch H-Racer runs for three minutes on a balloon full of hydrogen fuel.

PRODUCT H-Racer

MANUFACTURER Horizon Fuel Cell Technologies

DESIGNER Taras Wankewycz

BOTTOM LINE Brisk sales of this tiny toy contribute cash to the company's bigger R&D goals.

Click here to meet the judges


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Contact Us Closed Captioning Manage Cookies+ Site Map

Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer. Morningstar: © 2018 Morningstar, Inc. All Rights Reserved. Factset: FactSet Research Systems Inc. 2018. All rights reserved. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2018 and/or its affiliates.