Famous example: Bill O'Reilly
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Cable news demagogue
Deliver highly opinionated news and views to people who don't want to hear anything that disagrees with them.
$$: $20 million per year.
The upside: Pleasure of vanquishing the small and weak.
The downside: Must occasionally listen to other people talk.
The dark side: Develop tendency to spew insane nonsense when exercised, like "If Al Qaeda comes in here and blows you up, we're not going to do anything about it. We're going to say, look, every other place in America is off-limits to you, except San Francisco."