City/State: New York City
Team members: Edna Aquinaga, 32; Sarah Endline, 35; Theo Peck, 35; Matt Scholder, 25 and Geneve Stewart, 28
Concept: Given the competition in the premium chocolate market, it isn't easy to get a product onto the shelves of Whole Foods and the specialty chain Balducci's. The startup Sweetriot has already jumped that hurdle, with its chocolate covered cacao beans that are lower in sugar and calories than rival products. Founder Sarah Endline, who earned an MBA at Harvard Business School, has plenty of experience in establishing a brand. She previously worked at Yahoo!, where she launched new products.
Read full story on SweetRiot.
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 Sarah Endline
SweetRiot
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© 2008 Cable News Network. A Time Warner Company ALL RIGHTS RESERVED.
Terms under which this service is provided to you. Privacy Policy
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* : Time reflects local markets trading time.† - Intraday data delayed 15 minutes for Nasdaq, and 20 minutes for other exchanges.• Disclaimer
| Copyright © 2008 BigCharts.com Inc. All rights reserved. Please see our Terms of Use. MarketWatch, the MarketWatch logo, and BigCharts are registered trademarks of MarketWatch, Inc. Intraday data delayed 15 minutes for Nasdaq, and 20 minutes for other exchanges. All Times are ET. Intraday data provided by ComStock, an Interactive Data Company and subject to the Terms of Use. Historical, current end-of-day data, and splits data provided by FT Interactive Data. Fundamental data provided by Hemscott. SEC Filings data provided by Edgar Online Inc.. Earnings data provided by FactSet CallStreet, LLC. |