Killer startups

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SweetRiot
Sarah Endline
3rd place
SweetRiot
City/State: New York City
Team members: Edna Aquinaga, 32; Sarah Endline, 35; Theo Peck, 35; Matt Scholder, 25 and Geneve Stewart, 28
Concept: Given the competition in the premium chocolate market, it isn't easy to get a product onto the shelves of Whole Foods and the specialty chain Balducci's. The startup Sweetriot has already jumped that hurdle, with its chocolate covered cacao beans that are lower in sugar and calories than rival products. Founder Sarah Endline, who earned an MBA at Harvard Business School, has plenty of experience in establishing a brand. She previously worked at Yahoo!, where she launched new products.

Read full story on SweetRiot.

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Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer.

Morningstar: © 2014 Morningstar, Inc. All Rights Reserved.

Factset: FactSet Research Systems Inc. 2014. All rights reserved.

Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved.

Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2014 and/or its affiliates.