iPod better than beer, college students say
Who's to blame for Anheuser-Busch's slumping stock? Apparently, it's Apple. College students now say they prefer iPods to beer, the perennial favorite in a regular survey conducted by Student Monitor, a market-research firm. The Unofficial Apple Weblog's Dave Caolo admits surprise at the results: "I love my iPod and all, but I'm not going to turn down a (properly poured) Guinness."

Students probably won't do so for long. The last time beer was displaced from its no. 1 slot was in 1997, when students named "the Internet" as their favorite thing. Beer quickly regained its crown. Anheuser-Busch might be better off riding the trend -- how about giving away some free songs on iTunes with those six-packs?
Posted by Owen Thomas 1:26 PM 0 Comments comment | Add a Comment

To send a letter to the editor about The Browser, click hereTop of page

Got a news tip? Send it to The Browser


Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer.

Morningstar: © 2014 Morningstar, Inc. All Rights Reserved.

Factset: FactSet Research Systems Inc. 2014. All rights reserved.

Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved.

Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2014 and/or its affiliates.

Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer.

Morningstar: © 2014 Morningstar, Inc. All Rights Reserved.

Factset: FactSet Research Systems Inc. 2014. All rights reserved.

Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved.

Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2014 and/or its affiliates.