New ideas from dead CEOs

Lasting lessons from business leaders who've gone to the great corner office in the sky.

A.P. Giannini: Bank of America
A.P. Giannini: Bank of America
Obstacle:
A.P. Giannini watches his father shot to death by a disgruntled farm worker, and then after moving to San Francisco, witnesses his new bank destroyed by the 1906 earthquake.

Innovation:
Giannini's Bank of Italy lends to working class people and to women, as he bashes bank traditions and brings branch banking to the United States under the name Bank of America.

Lesson for today:
Become an expert in your customer's business, and break old traditions of oligopolies if they prevent you from servicing your customers better. Giannini also insisted his bankers speak multiple languages - a prescient lesson in today's multicultural world.

Giannini

Watson Sr.

Watson Jr.

Ash

Lauder

Sarnoff

Kroc

Morita

Walton

Disney
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Market indexes are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer LIBOR Warning: Neither BBA Enterprises Limited, nor the BBA LIBOR Contributor Banks, nor Reuters, can be held liable for any irregularity or inaccuracy of BBA LIBOR. Disclaimer. Morningstar: © 2012 Morningstar, Inc. All Rights Reserved. Disclaimer The Dow Jones IndexesSM are proprietary to and distributed by Dow Jones & Company, Inc. and have been licensed for use. All content of the Dow Jones IndexesSM © 2012 is proprietary to Dow Jones & Company, Inc. Chicago Mercantile Association. The market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. FactSet Research Systems Inc. 2012. All rights reserved. Most stock quote data provided by BATS.