Nail that sale: Joe and Jeannie Leocha

This couple in Fairfax, Va., faces a sagging market and needs to get more aggressive with their marketing.

See your house as others see it
Help buyers imagine themselves relaxing with friends: Stagers here opened the china hutch, set the table and added colorful accents.
See your house as others see it
In this market, buyers aren't going to select a home based on its possibilities. Instead, says realtor Damon Nicholas, "they'll choose what they want to live in now."

The Leochas have listed their home as a four-bedroom, but the house technically has only three - the fourth bedroom, in the basement, isn't a legal bedroom because it doesn't have a closet.

Moreover, the design isn't as family-friendly as four bedrooms above ground, and most people want to use a basement as a rec room.

Jeannie believes that a buyer who really wants a fourth bedroom on the top floor could convert the giant master suite into two rooms.

But Candace Moe, a realtor and co-owner of Staged Homes of Virginia, thinks prospective buyers may feel misled once they see the house.

The advice: Change the listing to a three-bedroom with a finished basement, and turn the downstairs space into the study (see photo).
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Market indexes are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer Morningstar: © 2014 Morningstar, Inc. All Rights Reserved. Disclaimer The Dow Jones IndexesSM are proprietary to and distributed by Dow Jones & Company, Inc. and have been licensed for use. All content of the Dow Jones IndexesSM © 2014 is proprietary to Dow Jones & Company, Inc. Chicago Mercantile Association. The market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. FactSet Research Systems Inc. 2014. All rights reserved. Most stock quote data provided by BATS.