Senior managing director, Nintendo
Age: 54
If you recognize the name Donkey Kong, Mario, or Zelda, you're familiar with Miyamoto's work -- and you've probably heard about his latest creation: the Nintendo Wii. The Wii's motion-sensitive controller may be fun, but the real genius of the Wii may be that it appeals to people outside the $30 billion videogame industry's traditional middle-school demographic. Age: 54
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