Our Terms of Service and Privacy Policy have changed.

By continuing to use this site, you are agreeing to the new Privacy Policy and Terms of Service.

12 of 12
BACKNEXT
General Electric
General Electric
For this year's Super Bowl, the corporate conglomerate General Electric uses an animated scarecrow to promote the emerging technology known as "Smart Grid."

This technology involves the digitizing of the nation's power grid, for greater speed and efficiency. GE offers some "Smart Grid" products, like power meters and some appliances, but the technology is yet to be developed on a nationwide scale.

In the ad, the scarecrow dances on power lines while singing "If I Only had a Brain" from "The Wizard of Oz," imagining how much better a power grid would be, if it only had gray matter.



More galleries

Last updated February 02 2009: 1:43 PM ET
More Galleries
10 of the best beaches near airports Wait out your layover in the transit lounge? Or grab some sun, sand and surf? More
World's Top Employers for New Grads For an exclusive CNNMoney list, research firm Universum Global surveyed business students at colleges around the world to see where they most want to work. More
A White House press briefing as told by CNN's sketch artist The White House started banning cameras during some briefings, so CNN sent in sketch artist Bill Hennessy. More

Special Offer